Present at the event were, Amar Nagaram, Head, Myntra Jabong and Vijay himself.Speaking on the association, actor Vijay Deverakonda, said, “Rowdy Wear is clearly an extension of my personality, it brings with it the attitude to express who you really are and questions conventional thoughts and processes with comfort, in street style. Actor Vijay Deverakonda had launched his brand Rowdy Wear some time ago and it’s quite the rage already. You’ll need a Rowdy Code to access the app.We’ve sent Rowdy Codes to all the members of the Rowdy Club. The brand’s merchandise, comprising apparel for men, women and children, including accessories and footwear, will be available on Myntra from February 12, 2020.True to its theme, Rowdy Wear is a streetwear brand that blends fashion, comfort, and confidence to uphold the spirit of achievement in an individual.

In fact, Rowdy Wear is the first-ever celebrity fashion brand to originate from the Telugu states. “Rowdy Wear is an extension of my personality and brings with it the attitude of self-expression, in street style. It's such a big success that we decided to massively scale up Rowdy. Owned by the famous Telugu actor Vijay Deverakonda, Rowdy Wear is all about streetwear featuring some of the funkiest designs that Myntra has ever seen.The Rowdy Wear brand was born in 2018 and is now set to go national with the help of Myntra.

Step 2: get a rowdy code. I believe this attitude is now entrenched in a majority of the youth in this nation and would like to aid them with the right fashion sense that further enhances their spirit. If you don’t have it, you gotta get a Rowdy … The partnership with Myntra is set to enhance its reach nationally, especially in tier 2 and 3 cities and towns across the country, where the company has a strong presence.The association was announced today at a Sundowner Party in Hyderabad, hosted by Vijay for his Rowdy fans and has been his chosen method to often engage and surprise fans. Let's try and spread the Rowdy Swag, with Power Talk, Power Walk and Power Dressing.

Rowdy Wear is an extension of Rowdy Wear sticks true to its theme as a streetwear brand that blends fashion, comfort, and confidence to uphold the spirit of achievement in an individual. MUMBAI: Rowdy Wear, the first ever celebrity fashion brand to originate from the Telugu states and owned by actor Vijay Deverakonda, announces its launch on Myntra today. Shop for Rowdy in India Buy latest range of Rowdy at Myntra Free Shipping COD Easy returns and exchanges The brand offers contemporary street fashion at affordable prices, mainly targeting students and the younger generation. The brand’s streetwear range includes shirts, tees, sweatshirts, kurtas, jackets, hoodies, joggers, sneakers, caps, belts and more, at a pocket-friendly price range of Rupees 790 – 1990.The brand has witnessed a strong uptake with Vijay’s massive fan-following, especially in south-India and has so far been accessible largely through the Rowdy Wear App. The pocket-friendly price range coupled with the sustainable and durable factor of the clothing makes the brand a perfect choice for young people who are ready to don them.Streetwear as a concept has become extremely popular, and ever since its launch, the brand has witnessed a strong uptake with Vijay’s massive fan-following, especially in South-India. Myntra is bringing back the fresh appeal of the 90’s aesthetics with the launch of Rowdy Wear. The Rowdy Wear collection has been designed with extreme care to ensure the durability and sustainability of each product. Streetwear as a concept is becoming extremely popular and we are thrilled to on-board Rowdy Wear and deliver its attitude and merchandise to Vijay Deverakonda’s fans across the country.”12 Feb, 2020 - 01:52 PM IST     |     By indiantelevision.com Team On Sunday, he has thrown a sundowner party to all his fans and launched his own textiles label Rowdy wear. MUMBAI: Rowdy Wear, the first ever celebrity fashion brand to originate from the Telugu states and owned by actor Vijay Deverakonda, announces its launch on Myntra today.
This attitude is now entrenched in a majority of the country’s youth,” said actor Vijay Deverakonda at a sundowner party organised in Hyderabad to announce the association. Come on in, and join the cult! The brand has so far been accessible largely through the Rowdy Wear App.

Celebrities play an important role as fashion idols, both on and off screens and their massive fan-following often helps shape the market. Rowdy Wear was born in 2018 and personifies the rebel attitude and style of the actor and is an expression of a person’s rebellious self.

NEXT LEVEL Shit's happening. The partnership with We are proud to have partnered with ecommerce platforms Noon and Namshi to offer the best of Indian origin brands.MVMT brings new-age shoppers a range of analogue watches that are minimalist in style and adventurous in nature.Here are some tips to navigate through EORS – look out for these trending categories from over 3000 brands.Customers can shop from over 3000 brands and 8 lakh styles from the safety of their homes during EORS, from June 19-22.We have also launched the EORS clarion call, the ‘Myntra Herald’, which will symbolize the arrival of EORS henceforth!We have ensured stringent safety measures at every touch point for customers, delivery partners and employees.Myntra Studio is a one-stop destination for original, exclusive, inspirational, entertaining and shoppable content.In a bid to join the fight against COVID-19, we have partnered with Wildcraft, India’s leading adventure equipment,....Here are the precautions we are taking at Myntra to safeguard our employees, partners and customers against COVID-19.True love ages like fine wine and the couple that portrays this the best is Mrs. & Mr. Shah from Indore.
I want Rowdy Wear to be bigger than me, bigger than my career,” Vijay shares. In order to achieve this, we have partnered with Myntra that will enable us reach far and wide.


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